Including custom-designed logo mats in your place of business is a fantastic method to advertise your brand and leave a long-lasting impression on your clientele. Embroidered mats, often known as logo mats, have a wide range of applications, including serving as trade fair floor mats and entry mats. They are a low-cost strategy for setting your company apart from the competition in a way that will benefit your bottom line. You can be sure that custom rugs will continue to promote your company for many years to come since not only are they tough and long-lasting, but they are also quite durable.
Because you have so much on your plate each day, the purchase of floor mats for your entryways is probably not near the top of your list of priorities; however, it is believed that it should be. Personalized logo mats are a smart investment for your company for several reasons, including the following five:
Exposure To Brands And Brands’ Products
Your company’s message will be seen by every customer who enters your business daily if you have custom-designed logo mats placed at the entrances to your establishment. In addition, people pay attention to the information that is printed on floor mats; research has shown that 64 percent of individuals who shop in retail stores look down at the floor mats to see what information is printed there. The location of your message, which is directly in front of them, can have a significant influence.
Extra exposure does more than gain greater brand name recognition; it may lead to exciting results for your business’s sales, and it can do so at a fraction of the cost of other marketing or advertising initiatives. The cost of custom logo floor mats is typically less than one-tenth of one cent for each impression that is made. When used in conjunction with retail products, bespoke floor mats have the potential to boost sales by an average of 13% for a company that deals in this type of industry.
More Cost-Effective Than Getting A Rental
The majority of proprietors are under the impression that hiring floor mats is a more cost-effective option than getting their very own. When all is said and done, a company that bought five-floor mats rather than renting them would wind up spending less than a comparable company that opted to rent five-floor mats.
Greater Cleanliness On The Ground
If you opt to have custom entry mats made, you will be contributing to the cleanliness of your place of business, which will leave a favorable impression on anybody that enters the building. If you want to prevent dirt, debris, and water from getting into your floors and carpets at your place of business, positioning branded mats at each entrance will help. This will not only help your company maintain a more sanitary environment, but it will also result in genuine, quantifiable cost reductions.
Increased Assurance Of Personal Safety
Even though it isn’t the most exciting reason to consider purchasing entrance mats, safety is an extremely crucial factor to take into account. It is less likely that a client or employee will sustain an injury as a result of slipping and falling on your floor thanks to the bespoke mats. The implications for cost reduction and increased safety are extremely significant. One million people are taken to hospitals as a result of slip and fall accidents every year, and these types of injuries account for 85 percent of all claims for workers’ compensation. Utilize high-quality logo mats to lessen the likelihood of an accident happening.